{"id":38338,"date":"2026-08-10T13:03:09","date_gmt":"2026-08-10T04:03:09","guid":{"rendered":"https:\/\/snakorea.info\/?p=38338"},"modified":"2026-08-10T13:03:09","modified_gmt":"2026-08-10T04:03:09","slug":"%ed%95%9c%ec%83%98-%ec%98%81%ec%97%85%ec%9d%b4%ec%9d%b5-%ec%a0%84%eb%85%84-%eb%8f%99%ea%b8%b0-%e6%af%94-5%eb%b0%b0-%ec%a6%9d%ea%b0%80%ed%99%88-%ec%9d%b8%ed%85%8c%eb%a6%ac%ec%96%b4-%ec%97%85","status":"publish","type":"post","link":"https:\/\/snakorea.info\/?p=38338","title":{"rendered":"\ud55c\uc0d8 \uc601\uc5c5\uc774\uc775 \uc804\ub144 \ub3d9\uae30 \u6bd4 5\ubc30 \uc99d\uac00\u2026\ud648 \uc778\ud14c\ub9ac\uc5b4 \uc5c5\uacc4 \ube44\uc218\uae30\uc778 2\ubd84\uae30 \uc601\uc5c5\uc774\uc775 113\uc5b5\uc6d0"},"content":{"rendered":"

\ud55c\uc0d8 \ube0c\ub79c\ub4dc \uc804\uc18d \uc570\ubc84\uc11c\ub354 \uc548\uc131\uc7ac·\uc815\uc740\ucc44 (\uc0ac\uc9c4 \ud55c\uc0d8 \uc81c\uacf5)2026.08.10, snakorea.rc@gmail.com , *\uc7ac\ud310\ub9e4 \ubc0f DB \uae08\uc9c0<\/p>\n

\u3010\uc11c\uc6b8 = \uc11c\uc6b8\ub274\uc2a4\ud1b5\uc2e0\u3011 \uc774\ubbfc\ud76c \uae30\uc790 = \ud648 \uc778\ud14c\ub9ac\uc5b4 \uc804\ubb38\uae30\uc5c5 \u321c\ud55c\uc0d8(\ub300\ud45c \uae40\uc720\uc9c4)\uc774 2026\ub144 2\ubd84\uae30 \uc5f0\uacb0\uc7a0\uc815\uc2e4\uc801\uacf5\uc2dc\ub97c \ud1b5\ud574 \ub9e4\ucd9c 4172\uc5b5 \uc6d0, \uc601\uc5c5\uc774\uc775 113\uc5b5 \uc6d0\uc744 \uae30\ub85d\ud558\uba70 13\ubd84\uae30 \uc5f0\uc18d \ud751\uc790\ub97c \uc2dc\ud604\ud588\ub2e4\uace0 10\uc77c \ubc1d\ud614\ub2e4.<\/p>\n

\ud55c\uc0d8\uc740 B2C \uc0c1\ud488 \uacbd\uc7c1\ub825 \uac15\ud654\uc640 \ub3c5\uc790\uc801\uc778 \ube0c\ub79c\ub4dc \uac00\uce58 \uc81c\uace0\ub97c \ud1b5\ud574 \uc2dc\uc7a5 \uc9c0\ubc30\ub825\uc744 \ud655\ub300\ud574 \uc654\ub2e4. \uadf8 \uacb0\uacfc \ud648 \uc778\ud14c\ub9ac\uc5b4 \uc5c5\uacc4\uc758 \uc804\ud1b5\uc801 \ube44\uc218\uae30\ub85c \uaf3d\ud788\ub294 2\ubd84\uae30\uc5d0\ub3c4 \uc601\uc5c5\uc774\uc775\uc774 \uc804\ub144 \ub3d9\uae30 \ub300\ube44 400%(\uc57d 5\ubc30) \uc99d\uac00\ud558\ub294 \uc131\uacfc\ub97c \uac70\ub480\ub2e4.<\/p>\n

\ud2b9\ud788 \ub9ac\ud558\uc6b0\uc2a4 \ubd80\ubb38 \ub9e4\ucd9c\uc774 1\ubd84\uae30 \uc131\uc7a5\uc5d0 \uc774\uc5b4 \uc804\ub144 \ub3d9\uae30 \ub300\ube44 13% \uc99d\uac00\ud574 \uc804\uccb4\uc801\uc778 \uc2e4\uc801 \uac1c\uc120\uc744 \uacac\uc778\ud588\ub2e4. \ud488\uc9c8\uacfc \uc804\ubb38\uc131\uc744 \uc9c0\uc18d\uc801\uc73c\ub85c \uac15\ud654\ud574 \uc628 \ubd80\uc5cc·\ubc14\uc2a4·\uc218\ub0a9 \ub4f1 \ud575\uc2ec \uc0c1\ud488\uad70\uc774 \uc544\ud30c\ud2b8 \ub9e4\ub9e4 \uac70\ub798 \ubc0f \uac1c\ubcf4\uc218 \uc218\uc694 \uc99d\uac00 \uc18d\uc5d0 \ud310\ub9e4 \ud638\uc870\ub97c \ubcf4\uc600\ub2e4\uace0 \ud68c\uc0ac\ub294 \uc124\uba85\ud588\ub2e4.<\/p>\n

\ud55c\uc0d8\uc740 \ud558\ubc18\uae30\uc5d0\ub3c4 \uc8fc\ud0dd \uacbd\uae30 \ubd88\ud655\uc2e4\uc131\uacfc \uc6d0\uc790\uc7ac·\uc6b4\uc784\ube44 \uc778\uc0c1 \ub4f1 \ub300\uc678\uc801 \ubd88\uc548 \uc694\uc18c\uac00 \uc0c1\uc874\ud558\uc9c0\ub9cc, \u25b2\uc0c1\uc704 \uadf8\ub808\uc774\ub4dc \uc911\uc2ec\uc758 \uc0c1\ud488 \uacbd\uc7c1\ub825 \uac15\ud654 \u25b2\uc720\ud1b5 \ubc0f \ucc44\ub110 \uc804\ub7b5 \uace0\ub3c4\ud654 \u25b2\uc9c0\uc18d\uc801\uc778 \ube0c\ub79c\ub4dc \uac00\uce58 \uc81c\uace0\uc640 \ud575\uc2ec \uc0c1\ud488 \uc911\uc2ec\uc758 \ub9c8\ucf00\ud305 \ubcd1\ud589 \ub4f1 \uac80\uc99d\ub41c \ud575\uc2ec \uc804\ub7b5\uc744 \uc77c\uad00\ub418\uac8c \ucd94\uc9c4\ud574 \uc131\uc7a5\uc138\ub97c \uc774\uc5b4\uac08 \uacc4\ud68d\uc774\ub2e4.<\/p>\n

\u25c7 [\uc81c\ud488] \uc0c1\uc704 \uadf8\ub808\uc774\ub4dc \ub77c\uc778\uc5c5 \ud655\ub300 \ub4f1 \uc0c1\ud488 \uacbd\uc7c1\ub825 \uac15\ud654 \ud1b5\ud55c \uace0\uac1d \ub9cc\uc871\ub3c4 \uc81c\uace0<\/p>\n

\ud55c\uc0d8\uc740 \ud0a4\uce5c\ubc14\ud750·\uc720\ub85c \ud0a4\uce5c, \uc2dc\uadf8\ub2c8\ucc98 \uc218\ub0a9, \uc774\uc9c0\ubc14\uc2a4, \uc2a4\uc704\ube0c \ub354\ub9c8\uc2a4\ud130 \uc18c\ud30c \ub4f1 \uc0c1\uc704 \uadf8\ub808\uc774\ub4dc \ub77c\uc778\uc5c5 \uac15\ud654\ub85c \uc0c1\ud488 \uacbd\uc7c1\ub825\uc744 \ub192\uc774\uace0 \uc788\ub2e4. \uc804\ubb38\uc131\uacfc \ud488\uc9c8 \uae30\uc900\uc744 \uadf9\ub300\ud654\ud574 \uace0\uac1d \ub9cc\uc871\ub3c4\ub97c \ub192\uc774\uace0, \uc774\ub97c \ubc14\ud0d5\uc73c\ub85c \ud68c\uc0ac\uc758 \uc131\uc7a5\uc744 \uc774\ub044\ub294 \uc120\uc21c\ud658 \uad6c\uc870\ub97c \uad6c\ucd95\ud558\ub294 \uac83\uc774 \ud575\uc2ec \uc804\ub7b5\uc774\ub2e4.<\/p>\n

\ub9ac\ud558\uc6b0\uc2a4 \ubd80\ubb38\uc740 2\ubd84\uae30 \ub9e4\ucd9c\uc774 \uc804\ub144 \ub3d9\uae30 \ub300\ube44 13% \uc99d\uac00\ud558\uba70 \uc0ac\uc5c5 \uc804\ubc18\uc758 \ud68c\ubcf5\uc138\ub97c \uc8fc\ub3c4\ud558\uace0 \uc788\ub2e4. \ud504\ub9ac\ubbf8\uc5c4 \ud0a4\uce5c '\ud0a4\uce5c\ubc14\ud750'\uc640 '\uc720\ub85c \ud0a4\uce5c'\uc740 \ucc28\ubcc4\ud654\ub41c \uc790\uc7ac\uc640 \uc124\uacc4\uac00 \uc8fc\ubaa9\ubc1b\uc73c\uba70 2\ubd84\uae30 \ud569\uc0b0 \ub9e4\ucd9c\uc774 \uc804\ub144 \ub3d9\uae30 \ub300\ube44 40% \ub298\uc5c8\uace0, \uc0c8\ub85c\uc6b4 \uc18c\uc7ac\uc640 \uacf5\ubc95\uc73c\ub85c \ud488\uc9c8, \uc2dc\uacf5 \ud3b8\uc758\uc131, \ub514\uc790\uc778\uc744 \ub300\ud3ed \uac1c\uc120\ud55c 2\uc138\ub300 \uc695\uc2e4 \uc194\ub8e8\uc158 '\uc774\uc9c0\ubc14\uc2a45'\ub3c4 6\uc6d4 \ub9e4\ucd9c\uc774 \ucd9c\uc2dc \uc6d4(2\uc6d4) \ub300\ube44 80% \ub6f0\uc5b4\uc62c\ub790\ub2e4.<\/p>\n

\ud648\ud37c\ub2c8\uc2f1 \ubd80\ubb38 \uc5ed\uc2dc \uc0c1\uc704 \uadf8\ub808\uc774\ub4dc \uc0c1\ud488\uc744 \uc911\uc2ec\uc73c\ub85c \uc2e4\uc801 \ud638\uc870\ub97c \ubcf4\uc774\uace0 \uc788\ub2e4. \uc218\ub0a9\uac00\uad6c ‘\uc2dc\uadf8\ub2c8\ucc98’ \ub9e4\ucd9c\uc740 2\ubd84\uae30 \uae30\uc900 \uc804\ub144 \ub3d9\uae30 \ub300\ube44 12% \ud655\ub300\ub410\uc73c\uba70, ‘\uc2a4\uc704\ube0c \ub354\ub9c8\uc2a4\ud130’\ub97c \ud3ec\ud568\ud55c \uc2a4\uc704\ube0c \uc18c\ud30c \uc2dc\ub9ac\uc988\ub3c4 \uad6d\uac00\uacf5\uc778\uc2dc\ud5d8\uae30\uad00(KOLAS) \uc778\uc99d \uc5f0\uad6c\uc18c\uc5d0\uc11c 2\ub9cc \ud68c\uc758 \ud558\ub4dc\uc6e8\uc5b4 \ud14c\uc2a4\ud2b8\ub97c \uac70\uce5c \ud488\uc9c8 \uc6b0\uc218\uc131\uc744 \uc778\uc815\ubc1b\uc544 2\ubd84\uae30 \uae30\uc900 \uc804\ub144 \ub3d9\uae30 \ub300\ube44 46%\uc758 \uc131\uc7a5\uc744 \uae30\ub85d\ud588\ub2e4.<\/p>\n

\u25c7 [\uc720\ud1b5·\ucc44\ub110] \uc628·\uc624\ud504\ub77c\uc778 \ucc44\ub110 \uace0\ub3c4\ud654 \ud1b5\ud55c \uace0\uac1d \uacbd\ud5d8 \uac15\ud654<\/p>\n

\uc720\ud1b5 \ubc0f \ucc44\ub110 \uc804\ub7b5\uc740 \uac01 \ucc44\ub110\ubcc4 \uacbd\uc7c1\ub825\uc744 \uadf9\ub300\ud654\ud558\uace0 \uace0\uac1d \uacbd\ud5d8(CX)\uc744 \ud601\uc2e0\ud558\ub294 \ub370 \uc9d1\uc911\ud574 \uac00\uc2dc\uc801\uc778 \uc131\uacfc\ub97c \uac70\ub480\ub2e4.<\/p>\n

\uc6b0\uc120 \ub514\uc9c0\ud138 \ud601\uc2e0\uc744 \ubc14\ud0d5\uc73c\ub85c \ucc28\ubcc4\ud654\ub41c \uace0\uac1d \uacbd\ud5d8\uc744 \uad6c\ucd95\ud588\ub2e4. \uc9c0\ub09c 4\uc6d4 \uace0\uac1d\uad00\uacc4\uad00\ub9ac(CRM) \uae30\uc5c5 \uc138\uc77c\uc988\ud3ec\uc2a4\uc640 \ud611\ub825\ud574 \uc0c1\ub2f4\ubd80\ud130 \uc2dc\uacf5\uae4c\uc9c0 \uc804 \uacfc\uc815\uc744 \uad00\ub9ac\ud558\ub294 \uc2e0\uaddc \uc601\uc5c5\uad00\ub9ac \uc2dc\uc2a4\ud15c\uc744 \ub3c4\uc785\ud55c \ub370 \uc774\uc5b4, 6\uc6d4\uc5d0\ub294 \ubaa8\ubc14\uc77c \uace0\uac1d \uc804\uc6a9 \ud50c\ub7ab\ud3fc ‘\uc778\ud14c\ub9ac\uc5b4 \ud50c\ub798\ub108’\ub97c \ucd9c\uc2dc\ud588\ub2e4. \uc774\ub97c \ud1b5\ud574 \uace0\uac1d\uc740 \uc0c1\ub2f4, \uc2e4\uce21, \uacac\uc801, \uacc4\uc57d, \uc2dc\uacf5, \uc0ac\ud6c4\uad00\ub9ac(AS)\uc5d0 \uc774\ub974\ub294 \uc778\ud14c\ub9ac\uc5b4 \uacf5\uc0ac\uc758 \ubaa8\ub4e0 \uacfc\uc815\uc744 \ud558\ub098\uc758 \uc571\uc5d0\uc11c \ud22c\uba85\ud558\uace0 \ud3b8\ub9ac\ud558\uac8c \ud655\uc778\ud560 \uc218 \uc788\uac8c \ub410\ub2e4.<\/p>\n

\uc628\ub77c\uc778 \ud648\ud37c\ub2c8\uc2f1 \ucc44\ub110\uc740 \ud55c\uc0d8\ubab0\uacfc \uc2dc\uc7a5 \uc8fc\ub3c4 \ud50c\ub7ab\ud3fc\uc744 \uc911\uc2ec\uc73c\ub85c 2\ubd84\uae30 \ub450\ub4dc\ub7ec\uc9c4 \uc131\uc7a5\uc138\ub97c \uae30\ub85d\ud588\ub2e4. \ud55c\uc0d8\uc740 \uc790\uc0ac \ud50c\ub7ab\ud3fc\ub9cc\uc758 \ucc28\ubcc4\ud654\ub41c \uacbd\uc7c1\ub825\uc744 \uc9c0\uc18d \uac15\ud654\ud558\uae30 \uc704\ud574 \ud55c\uc0d8\ubab0\uc744 \uc790\uccb4 \ube0c\ub79c\ub4dc(PB) \uc911\uc2ec\uc73c\ub85c \uacfc\uac10\ud788 \uac1c\ud3b8\ud558\uace0, \uc624\ud504\ub77c\uc778 \uace0\ub2e8\uac00 \uc81c\ud488 \uc815\ubcf4\uae4c\uc9c0 \uc190\uc27d\uac8c \ud655\uc778\ud560 \uc218 \uc788\ub3c4\ub85d \ud0d0\uc0c9 \ud3b8\uc758\uc131\uc744 \ub192\uc600\ub2e4. \uc774\uc5d0 \ub530\ub77c \ud55c\uc0d8\ubab0 \ub9e4\ucd9c\uc740 \uc62c\ud574 \uc0c1\ubc18\uae30 \uae30\uc900\uc73c\ub85c \uc804\ub144 \uac19\uc740 \uae30\uac04 \ub300\ube44 20% \uc99d\uac00\ud588\ub2e4. \ub610\ud55c \uc8fc\uc694 \uc774\ucee4\uba38\uc2a4 \ud50c\ub7ab\ud3fc\uc744 \ud1b5\ud55c \ub9e4\ucd9c \uc5ed\uc2dc \uc88b\uc740 \uc131\uacfc\ub97c \ubcf4\uc774\uba70 \uc2e4\uc801 \uac1c\uc120\uc5d0 \uae30\uc5ec\ud588\ub2e4.<\/p>\n

\uc624\ud504\ub77c\uc778 \ucc44\ub110\uc740 \uc218\uc775\uc131 \uc911\uc2ec\uc758 \uccb4\uc9c8 \uac1c\uc120\uacfc \ub9de\ucda4\ud615 \uacf5\uac04 \uacbd\ud5d8 \uac15\ud654\uc5d0 \uc8fc\ub825\ud588\ub2e4. \ud55c\uc0d8\uc740 \ube44\ud6a8\uc728 \ub9e4\uc7a5\uc744 \ud3d0\uc810\ud558\uace0 \ud575\uc2ec \uc0c1\uad8c\uc744 \uc911\uc2ec\uc73c\ub85c \ud55c \ub9e4\uc7a5 \ub9ac\ub274\uc5bc \ubc0f \uc2e0\uaddc \uc624\ud508\uc744 \ud1b5\ud574 \uace0\uac1d \uacbd\ud5d8\uc744 \uac15\ud654\ud588\ub2e4. \uc9c0\ub09c 2\uc6d4\uc5d0\ub294 \ud55c\uc0d8 \uc9c0\uc6f0\uc2dc\ud2f0\ubab0 \uccad\uc8fc\uc810\uacfc \ucc9c\uc548\uc544\uc0b0\uc810, \uc6b8\uc0b0\uc810\uc744 \uc0c8\ub86d\uac8c \uc120\ubcf4\uc600\ub2e4. \ub610 7\uc6d4\uc5d0\ub294 \ubc31\ud654\uc810 \uace0\uac1d\uc758 \ub208\ub192\uc774\uc5d0 \ub9de\ucdb0 \ud504\ub9ac\ubbf8\uc5c4 \ub77c\uc774\ud504\uc2a4\ud0c0\uc77c\uacfc \uacf5\uac04 \uac00\uce58\ub97c \uc555\ucd95\ud55c \ub86f\ub370 \ub3d9\ub798\uc810\uc744 \ub9ac\ub274\uc5bc \uc624\ud508\ud588\ub2e4.<\/p>\n

\u25c7 [\ub9c8\ucf00\ud305] \uc9c0\uc18d\uc801\uc778 \ube0c\ub79c\ub4dc \uac00\uce58 \uc81c\uace0\uc640 \ud575\uc2ec \uc0c1\ud488 \uc911\uc2ec\uc758 \ub9c8\ucf00\ud305 \ubcd1\ud589<\/p>\n

\ub9c8\ucf00\ud305 \ubd84\uc57c\uc5d0\uc11c\ub294 \ud0a4\uce5c, \uc218\ub0a9 \ub4f1 \ud575\uc2ec \uc0c1\ud488\uad70\uc744 \uc911\uc2ec\uc73c\ub85c \uc804\uc0ac \ucc28\uc6d0\uc758 \uc5f0\uac04 \ucea0\ud398\uc778\uacfc \ud575\uc2ec \uc0c1\ud488 \ucea0\ud398\uc778\uc744 \ubcd1\ud589\ud574 \ud648 \uc778\ud14c\ub9ac\uc5b4 \uc804\ubb38 \uae30\uc5c5\uc73c\ub85c\uc11c\uc758 \uc124\uacc4 \uc5ed\ub7c9\uacfc \ucc28\ubcc4\ud654\ub41c \ud488\uc9c8\uc744 \uac01\uc778\uc2dc\ud0a4\uace0 \ube0c\ub79c\ub4dc \uc120\ub9dd\uc131\uc744 \ub192\uc600\ub2e4. \ud2b9\ud788 TV, SNS \ub4f1 \uae30\uc874 \ub9e4\uccb4\ubfd0\ub9cc \uc544\ub2c8\ub77c \uc778\ud50c\ub8e8\uc5b8\uc11c \ub9c8\ucf00\ud305\uacfc \ucf58\ud150\uce20 PPL \ub4f1 \uace0\uac1d \uc811\uc810 \ucc44\ub110\uc744 \ub2e4\ubcc0\ud654\ud558\uc5ec \ube0c\ub79c\ub4dc \ub9e4\ub825\ub3c4\uc640 \ud638\uac10\ub3c4\ub97c \ud55c\uce35 \uac15\ud654\ud588\ub2e4.<\/p>\n

\u25c7 [B2B] \uc0ac\uc5c5 \ud3ec\ud2b8\ud3f4\ub9ac\uc624 \ub2e4\uac01\ud654\ub85c \uc548\uc815\uc801 \uc131\uc7a5 \uae30\ubc18 \ub2e4\uc838<\/p>\n

B2B \uc0ac\uc5c5\uc5d0\uc11c\ub294 \uac74\uc124 \uacbd\uae30 \uc704\ucd95\uacfc \uace0\ud658\uc728·\uc6d0\uc790\uc7ac \uc0c1\uc2b9 \ub4f1\uc758 \uc5b4\ub824\uc6b4 \uc2dc\uc7a5 \ud658\uacbd\uc5d0 \ub300\uc751\ud574 \uc0ac\uc5c5 \ud3ec\ud2b8\ud3f4\ub9ac\uc624\ub97c \ub2e4\uac01\ud654\ud558\uba70 \uc548\uc815\uc801\uc778 \uc131\uc7a5 \uae30\ubc18\uc744 \ub2e4\uc9c0\uace0 \uc788\ub2e4. \ud2b9\ud788 \ucd5c\uadfc \ud569\ubcd1\uc744 \uc9c4\ud589\ud55c \ud55c\uc0d8\ub125\uc11c\uc2a4\uc758 \ud558\uc774\uc5d4\ub4dc \uc2dc\uc7a5 \uacbd\uc7c1\ub825\uacfc \ud55c\uc0d8\uc758 \uc778\ud504\ub77c\ub97c \uacb0\ud569\ud574 \uc11c\uc6b8 \ud575\uc2ec \uc9c0\uc5ed\uc758 \ud504\ub9ac\ubbf8\uc5c4 \uc7ac\uac1c\ubc1c·\uc7ac\uac74\ucd95 \ub2e8\uc9c0\ub97c \ube44\ub86f\ud55c \ucd5c\uace0\uae09 \ub808\uc9c0\ub358\uc2a4 \ud2b9\ud310 \uc2dc\uc7a5 \uacf5\ub7b5\uc5d0 \uc18d\ub3c4\ub97c \ub0bc \uacc4\ud68d\uc774\ub2e4.<\/p>\n

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